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Sunday, August 14, 2011

New Mascara Love: They're Real by Benefit

This mascara is pretty awesome. I don't really like Benefit mascara but this one is my new love and I intend on sticking with it for a long time to come! It's very unique compared to other mascaras and the reason why is the design of the brush. The end of the brush is just as, if not more, important than the actual wand. Because of the little spikes on the end of the brush, you can achieve separation and extra lift. At least the way I apply the mascara. And this stuff stays on SO well for being a non-waterproof mascara. I don't generally prefer a non-waterproof because they don't hold the curl as well and they tend to be prone to smudging and flaking. With that said, you do have to work a little harder to take off this mascara because the formula is definitely long-wearing. I will say that you have to practice with this wand a little bit before you really get it down. And the brush is some kind of weapon if you go hold it too close into the root of the lash so you do have to be careful that you aren't too aggressive, especially when using the end of the wand. You don't want to stab yourself! The mascara only comes in a glossy jet black, and its a very beautiful black at that. They're Real sells for $22 and its worth every penny! And its all over the place too, I've watched two YouTube videos from a couple of my fave gurus today, not even looking specifically for the mascara, and both girls mentioned having purchased the mascara followed by nothing but praise for the product.

Benefit Puts the Mascara to the Test With a Panel of Women:
  • 94% Say they saw dramatic length and volume
  • 90% Saw base-to-tip curl
  • 94% Saw visible lift
  • 100% Saw long-wearing results
The Best Way to Use the Mascara:
To each his own, but I find that going through and applying a coat of the mascara using the entire wand like you would any mascara and then going back and applying it using the end of the brush, is the best way to go. And when I say the end of the wand, I still apply it on its side and not head on, if that makes sense! Like I said, you may need some practice. Those little spikes can be scary when you're holding it up close! Go through slowly on the bottom lashes with the end of the wand so that it separates without smudging. I use many coats until it gets clumpy so I know where my limit is and what point not to cross when building on the lashes. If you do too much of this mascara, you will have some clumping, just make sure you are really using the tip of that wand to separate and lift the lashes as you go. 

Photo Credit (above)

Is Benefit They're Real as Good as False Lashes?

Well, in my opinion, nothing looks better than false lashes if it comes down to it versus mascara but if there is a next best thing, then this mascara is it! Because like false lashes, the look stays put! You don't have to worry about your lashes not holding the curl throughout the day and getting all droopy.You get volume, length, and separation all in one product.

Benefit They're Real VS Benefit Bad Gal?
Not even close. They are two entirely different mascara from the wand to the formula to the performance. The wand with Bad Gal is more of a typical mascara brush but really large. Bad Gal is more for volumizing than anything else and so I do feel that your results are limited in comparison to They're Real. And in my opinion, Bad Gal doesn't wear nearly as well or as long as the new Benefit mascara. If you're looking for more of a typical every day mascara, then you may prefer Bad Gal but if you're looking for something different that gives more of a wow factor, definitely go with They're Real!

Check out MakeupByTiffanyD on YouTube, talking about her own personal love for the mascara. Watching the video will give you a better idea of what the mascara looks like, rather than seeing photos.


  1. it's so expensive for this mascara though ahhaa.

    ps: hope you can "like" my facebook page when you get the chance!

  2. I think most mascaras that aren't at the drugstore start at around $18 and go up to $30 so this isn't too bad.. totally worth it!!